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Callaway Raises the Standard with 2026 Chrome Tour Lineup
Callaway has unveiled its new 2026 Chrome Tour, Chrome Tour X and Chrome Soft golf balls, a premium lineup built to deliver faster ball speeds, greater consistency and true Tour-level performance across every part of the game.
7 Jan 2026
Mizuno reveals new RB566 & RB MAX balls
Mizuno’s new RB566 ball represents the next generation of soft compression golf balls for the company.
7 Sep 2023
Callaway launches new Supersoft and Reva golf balls
Callaway’s Supersoft golf ball has become one of the most popular models on the market in recent years.
10 Jan 2023
Titleist Introduces new AVX
Titleist introduces the third generation of its AVX golf ball, improving upon short game spin and control, increasing driver distance, and providing even softer feel.
20 Jan 2022
Callaway updates Supersoft and Supersoft Max golf balls
Since its introduction, Callaway’s Supersoft golf ball has become one of the most popular models on the market. The new 2021 version and accompanying Max set to continue the trend with improvements made to every element.
26 Jan 2021
Callaway ERC Soft modified for distance, feel and control
Introduced in 2019, the first generation of Callaway’s ERC Soft golf ball marked an entirely new category for the company: a ball built for maximum distance and soft feel. And the new version builds on its predecessor’s success and characteristics.
21 Jan 2021
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