Srixon has today unveiled the latest version of its popular Soft Feel and Soft Feel Lady golf balls, as well as the second generation of the UltiSoft, designed for slower swing speed players.
The latest model offered in the recognisable green box of the Soft Feel is the 11th generation of the two piece ball that is aimed at players looking for a combination of maximum distance and control, as well as the impressive feel the model name suggests.
“The all-new Soft Feel was designed to help players maximize their distance off the tee, while providing even better feel and control,” Srixon Vice President of Research and Development Jeff Brunski said. “The latest generation of Soft Feel accomplishes this goal offering a lower compression ball for incredible distance, but a softer cover to provide that greenside performance all players crave. The Soft Feel provides all-around performance at an incredible value which really separates this golf ball from the rest.”
The low compression ‘Energetic Gradient Growth’ core provides increased launch from the tee, while also reducing spin for longer carry distances. The softer core also delivers the added benefit of soft feel that is further enhanced by a softer and thinner cover, which also encourages an increase in short game spin and control.
The same ‘338 Speed Dimple’ pattern from Srixon’s premium Z-Star golf ball helps reduce drag for improved distance and better performance in the wind, making the new Soft Feel – which is available in both ‘Soft White’ and ‘Tour Yellow’ – more accurate and consistent than previous models.
Benefitting from the same technologies as the standard model, the new Soft Feel Lady is designed to offer the same combination of distance control and soft feel in a ball designed specifically for average women’s swing speeds and preferences.
Offered in ‘Soft White’ and ‘Passion Pink’, the new Soft Feel Lady incorporates an alignment line stamped directly onto the cover that is slightly thinner than the standard Soft Feel.
The latest UltiSoft is the second iteration of Srixon’s ultra-soft model designed for slower swing speed players.
An extremely low compression Energetic Gradient Growth core allows players unable to compress firmer golf balls to launch the ball higher with reduced spin to maximise their distance from the tee, while a soft and thin cover and 338 aerodynamically designed dimples offer improved trajectory and control, as well as increased spin and soft feel.
RRP: $34.95 (dozen).
To view the entire Srixon golf ball range and to find your nearest stockist, visit www.srixon.com.au