The AIG Women’s Open sits as one of the great events on the calendar each year. This year that is heightened by the venue, Walton Heath, one of the great English heathland courses no longer able to contain the bash and dash of the men’s game.
There is also the matter of Celine Boutier looking for a hat-trick, and from a parochial standpoint more than just Minjee Lee with claims to contend deep into Sunday.
However, there might be fewer eyes than normal on proceedings at times this week, and you’d be hard pressed to find someone who would begrudge the reason.
That reason is of course the FIFA Women’s World Cup taking place in Australia and New Zealand.
For Australians, the Matildas run has enthralled so many who consider themselves not football people, and likely more still of the crowd who suggest they don’t watch women’s sport.
And while I can’t tell you if Sam Kerr is much of a golfer, let’s face it she probably is or would be if she even picked up a club for the first time tomorrow, there is a crossover with the World Cup and women’s professional golf worth exploring.
Having attended a game this past weekend, and watched on TV others and digested ever bit of content I can, it is clear that once people get a taste of top class women’s sport they cannot get enough.
The excitement percolating about “The World Game” likely can’t be replicated in golf, but doing our best to use it as an example is hard to argue against.
"A World Cup of Golf in Australia won’t be Matildas level madness, but it would provide a bump in interest … and just like the FIFA Women’s World Cup in 1991, you have to start somewhere."
Events like this week’s Open Championship will do that for the local area, where kids will get a chance to see the best players in the world up close. And that those players are just like them, and so often giving of their time and willing to show their personalities. Just like the Matildas stars.
I’ve made the argument for moving a men’s major around the world many times, but it is arguably more difficult in the women’s game, so why don’t we revisit the idea of a golf World Cup that can harness the idea of what Football does better than anyone.
A women’s World Cup alone would garner the interest of the diehards and already exists in a way with the International Crown, but let’s take the chance to create something new and unique given the old model has gone the way of dodo.
A mixed World Cup, maybe teams of four (two men, two women) that is played every couple of years with an emphasis on national pride and taking the world’s best players to new parts of the globe.
The ongoing mess at the top of men’s professional golf won’t help this to become a quick reality, but even if it is just a pipe dream, a properly executed World Cup of Golf that showcases the game’s inclusiveness by including men and women and visiting parts of the world that rarely see the top talent is hugely enticing.
A World Cup of Golf in Australia won’t be Matildas level madness, but it would provide a bump in interest … and just like the FIFA Women’s World Cup in 1991, you have to start somewhere.
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